Here’s a fact that blows my mind. According to OCLC’s Perceptions of Libraries, 2010, only 11% of larger U.S. public libraries have a Facebook site. I guess I have to say…are you kidding me?
If you don’t have a library Facebook site, email me today (send it through my Facebook page!) I can walk you through how to set it up, what you need to focus on and why you should be there. Let me put it this way: there is no better way to engage, mobilize and communicate with your core. These are your people, people! They’re looking for you on Facebook and not finding you.
Enough with the harranging. Seriously. Call me. Email me. It’s easy. I’ve even attached here our Social Media plan and policy so you can get started. But don’t forget: don’t just use Facebook to inform people about your events. Engage them by asking provocative questions that gets them talking to each other. Here are a list of questions we’ve stole from Shelf Awareness with great results.