November 22, 2017

Archives for October 2011

Build An Effective Marketing Campaign

Here’s a great tool to help you map out your next marketing campaign. I hear  from many of you asking for something exactly like this. When I attended a recent meeting of the American Marketing Association and a company called Minds On offered this up — well I thought it might be of use to many […]

Identifying and Cultivating the ‘Power Patron’

Library Journal released the first volume of a four-part ongoing publication called Patron Profiles last week. The first installment is a 33-page report called Library Patrons and Ebook Usage. The report is unusual in that it doesn’t focus so much on perception of libraries or the information-seeking behavior of patrons, but rather on who uses […]

People News, October 15, 2011

Toni Buckner, Director, Sierra Madre Public Library (SMPL), CA, has retired after a 34-year career. Director since 1985, she earned a John Cotton Dana Library Public Relations Award from the American Library Association in 1987 for SMPL’s Centennial Celebration. Sheila Collins is the new Director, William Faust Library, Westland Public Library, MI. She most recently […]

Feedback | Letters to LJ, October 15, 2011

Bookstores and libraries I totally agree with Francine Fialkoff about the essential nature of print-on-paper books and the bookstore (“Publisher-Librarian Dialog,” Editorial, LJ 8/11, p. 8). The bookstore is a very special kind of experience. You can’t sample the offerings of a good bookstore on a screen. You can’t wander from shelf to shelf perusing […]

Online LIS Education—or Not | Office Hours

HAVING JUST JOINED SAN JOSÉ State University’s (SJSU) all online SLIS, I read with great interest the new report from Pew Internet and American Life, “The Digital Revolution and Higher Education.” Pew interviewed over 1000 college presidents and more than 2100 members of the general public.

Warner Home Video Imposes 28-Day Wait on Libraries for Distribution of Theatrical Releases

(Correction: The new “Harry Potter” film debuts for consumers on November 11, and the December 9 release is for libraries. This story has been revised from an earlier version to reflect this correction.) Warner Home Video has recently changed its policy to prohibit the distribution of theatrical releases to libraries and home video rental stores […]

Heed This Career Advice | Editorial

A tough job market demands creativity and commitment The job picture painted in the latest LJ Placements & Salaries Survey of library and information school grads reflects the realities of an unyielding economy. “It’s tough out there!” grads across the country told Stephanie Maatta, who has written the survey since 2003. Her report mirrors what […]

The Long Wait | LJ’s Placements & Salaries Survey 2011

A total 1,789 LIS graduates responded to LJ’s annual Placements & Salaries Survey, representing a solid 37.3% of the approximately 4790 2010 graduates from the 38 participating schools. Read all about what they’re experiencing, where the jobs are, and salary trends, and dig into the data here.

Tight Competition

For 2010 graduates, the past year presented challenges in finding professional jobs with adequate living wages; however, it also offered unexpected opportunities and sounded positive notes despite a battered economy.

Where the Library Jobs Are

A region by region and library by library examination of the survey results shows strength in the Midwest, confirms a decline in public library jobs as budgets get cut, and more.