October 13, 2015

Using YouTube: Video Skills for Effective Library Promotion

Looking for some guidance on how to maximize your brand via YouTube?  At the Ohio Library Council’s convention, Dave Bullock of Cuyahoga Public Library and I did a presentation on this subject. Thought I’d share it with you here.

And while you can’t get the full experience, hopefully it will give you things to think about!

Alison Circle About Alison Circle

Alison Circle is director of marketing communications for Columbus Metropolitan Library. Previously she was an Account Director at Jack Morton Worldwide, a global branding agency, and her primary client was Target Stores. Prior to that she was the National Marketing Director for Minnesota Public Radio and "A Prairie Home Companion with Garrison Keillor." She has advanced degrees in English and Fine Arts, and is a recipient of a National Endowment for the Arts grant.

Craft Exceptional Digital Experiences for Your Users
Digital UX LJ and ER&L present an exceptional roster of library and user experience (UX) experts for our newest online course, Digital UX Workshop: Crafting Exceptional Digital Experiences for the User-Centered Library. During this 5-week online workshop, you will explore why UX matters, and how to sell user-centered design (UCD) to leadership within your organization. Whether you want to redesign your website, revamp your user interface, create a new discovery tool, implement e-resources, or develop a mobile app—you’ll have a tangible product by the end of the course.