At the American Library Association (ALA) Annual Conference, ALA’s United for Libraries division presented a well-received session, Getting a Bigger Piece of the Pie: Effective Communication with Funders and Policy Makers. A panel of three experienced fundraisers talked about what is and isn’t working in their ongoing mission to help support their libraries, offering a range of good advice to library leaders and fundraisers at every level.
Connecticut’s Darien Library last week launched darienlibrary.tv, a new website designed to offer streamlined access to the library’s archive of library-created video content, including recorded author lectures, educational seminars, TechCast “how to” series on consumer technology, reader recommendation presentations, and more. Much of this content was already available online, but on a “hodgepodge” of sites, explained Assistant Director for Innovation and UX John Blyberg.
Finding great books is getting even harder now as more and more books are published every year. Nearly a million new books flooded the market last year alone—about half of them self-published. LJ’s Patron Profiles data shows that libraries can be a great source for book discovery—32 percent of patrons find books to read or borrow from libraries. But there are still many more readers to reach. Readers’ advisory and online discovery both continue to play big roles in connecting readers to new titles, authors, and even genres they might not have sought out on their own. In the physical space, there is much more that can be done by reinventing how libraries approach the art of the display.
Libraries in Central Florida are getting ready for their closeup. The Tampa Bay Library Consortium (TBLC), which represents 113 public, academic, school, and special libraries in the Sunshine State, has brought on a full-time videographer to serve each branch, and the consortium as well. Now special events, chats with authors, and even monthly newsletters from TBLC members are getting professional video treatment.
If there’s one word I’d choose as the single most repeated term in libraries over the course of my career (thus far) it would be “change.” And that word has usually had a good connotation for me, since I’ve always figured that if you’re going to change something, you’re going to change it for the better. But now… I’m not so sure.
A recent mailing from my library school alma mater (SUNY Albany) brought with it the realization that I’ve been a librarian for quite a long time (36 years and 6 months, to be precise, but who’s counting…), and yet, I feel about my work now very much as I did in my first job as a part-time reference librarian at Union College.
Much of the mainstream media coverage concerning libraries these days is focused on the challenges they face, escalating budget cuts, and questions about their relevance in today’s world. Library resource vendor Gale, part of Cengage Learning, wants to help turn those perceptions around and show libraries in a more positive light. On September 30 Gale launched My Library Story (MLS), an online community where people can share the many different ways libraries have changed and enriched their lives.
Tuesday, October 14th, 2014, 3:00 PM – 4:00 PM ET / 12:00 PM – 1:00 PM PT
During this insightful discussion moderated by Aaron Schmidt, Principal, Influx Library User Experience and LJ columnist (The User Experience), library branding mavens will share the basics of branding and identity development, show examples from their successful efforts, and share practical tips that you can implement right away.