How are you collecting and consolidating the user research you’re conducting? Don’t let that hard work go to waste. Consider developing personas to serve as a useful repository.
Site visit assignments ask students to visit a library and spend time recording and analyzing something that interests them. Sometimes they require students to pose as library users and ask reference or RA questions. They can examine things such as how items are displayed, the building’s layout, a reference transaction, or the setup of the youth services department. Reports from these visits usually include a narrative description and some critical thinking about what worked well and what could be improved. In this way, they are effectively user experience reports, though they’re not often thought of in this way.
Though there are folks who are dismissive of semantics, the words we employ to describe the people who use our libraries are important. Not only do different terms have certain implications, but these words persistently shape our understanding of who these individuals are and how we should be serving them. These words also impact what people think of our libraries and how people feel while in them. It’s not semantics—it’s a user experience issue.
Chances are your library shouldn’t hire a user experience (UX) librarian. Surprised? Don’t get me wrong, I think it would be fantastic if all libraries had a staff member dedicated to UX. But hiring a user experience librarian isn’t as simple as securing the funds, writing a job description, and conducting interviews. In fact, that’s probably the wrong approach.