April 22, 2014

Creating a LibraryAware Community: Making print materials work for you

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Thursday, May 17, 2012, 2:00-3:00 PM ET How can we empower our staff’s creativity while maintaining consistent branding guidelines?
Gina Rozier, Marketing and Development Manager, Durham County Library, will answer this age old question by sharing her proven method for enlisting staff buy-in for branding, layout and style guidelines. Any size library can replicate these easy steps.

How to combine copy and images that compel
Michelle Jeffers, Public Relations Officer, and Barbara McMahan, Graphic Designer, San Francisco Public Library will address one of the most difficult things to do when it comes to creating print materials – writing great copy and matching it with great, attention-grabbing images. Michelle and Barbara will share some tips on how to create materials that get results. Learn what kind of headlines makes the greatest impact. How too much copy can hinder your message. And see some fantastic examples of print material that will inspire you.

Guerilla Marketing Library Style
In this fast paced portion of the program, Pam Jaskot and Nancy Dowd will show you 25 amazing places to hang your posters that are guaranteed to get you noticed.

Q&A and discussion

The archive is no longer available.

Directors’ Summit: Discover a 21st Century Roadmap for Community Outcomes

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Tuesday, March 6, 2012, 2:00 PM ET/11:00 AM Join us as we explore some of the key themes from the Library Journal 2011 Directors’ Summit, held in partnership with Columbus Metropolitan Library. Garry Golden speaks and Patrick Losinski, executive director of Columbus Metropolitan Library (Ohio), will lead a discussion between Garry and the audience. Library Journal’s Editor-in-Chief Francine Fialkoff will give the welcoming introductions. The archive is now available for on-demand viewing.

Creative Funding for Library Technology

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Wednesday, February 29, 2012, 12:00 PM ET Libraries continue to face difficult challenges as the demand for services rises while operating and capital funds remain static or decline. Many libraries have experienced remarkable increases in use as patrons turned to their local libraries to help with a job search or to leverage print and Internet resources. This archive is no longer available.

New Data Rules: Census 2010 and American Community Survey

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Thursday, February, 23, 2012, 2:00 PM ET We’ve already seen how Census 2010 is reconfiguring political districts based on population gains and losses. This is just the tip of the iceberg. Join us to learn about the sweeping new data methods behind Census 2010 and the American Community Survey (ACS), how they’re different than Census 2000, and what they mean for librarians delivering services, library boards and elected officials making library funding decisions, and library users including business patrons.
This archive is no longer available.

Your library at Webscale: How radical collaboration is redefining library management services

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Thursday, February 21, 2012, 12:00 PM ET During this session, Andrew Pace, Executive Director, Networked Library Services, will provide an overview of OCLC’s vision for connecting the world’s libraries to operate and innovate at Webscale. You’ll also hear directly from library automation experts and members of the OCLC WorldShare Management Services community about how the move to WorldShare has eliminated traditional operating silos, allowing them to focus more attention on the communities they serve. Archive now available!

Building a LibraryAware Community: Making the Connection

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Thursday, February 16, 2012, 2:00 PM ET Panelists from libraries from the US and Canada discuss how to build stronger library connections to your community as well as giving advice on making the shift to eBooks. This webcast is moderated by Nancy Dowd, Project Lead LibraryAware, NoveList/EBSCO Publishing. Archive is now available!

Meet the Power Patron: Insights from Patron Profiles

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Wednesday, February 15, 2012, 1:00 PM ET

Hear from a team of experts and learn how you can use Library Journal’s new Patron Profiles research and other unique tools to shape your library’s future! This event is moderated by School Library Journal’s Editor-in-Chief, Rebecca Miller.
This event is available for on-demand viewing at your convenience!

Maximizing the Mobile Opportunity

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Greg Carpenter, CEO of Boopsie, and Gary Kirk, President of TechLogic, discuss the new trends in mobile technology, including evaluating and designing web and app-based solutions to help librarians stay on trend (or even ahead). Also, learn about integrating the mobile world into your library’s existing infrastructure. Archive now available!

Discovering Scholarship: Collaboration and content delivery for today’s scholars

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This webcast explores how to create a positive, useful and informative research experience for scholars. Tools that can be used on both the sides of the libraries and the publishers can help create an ideal research environment. Archive now available!

Out with the Old, In with the New: Transforming Libraries Through Weeding

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Learn how to revitalize your library shelves to add more appeal for your patrons. CollectionHQ presents on how to transform your library with a review of what’s sitting on your shelves! Archive now available!