As technology has become central to American life, nearly every organization leverages data to improve its performance. Political campaigns analyze potential voters. Credit-reporting agencies devise algorithms to predict who can repay loans and credit cards. Businesses reach potential customers with highly targeted marketing and advertising messages. Yet when it comes to analyzing their own data, many libraries have not really been able to capitalize on it.
Kno’s Extextbook Analytics and Social Media Features Offer Better Privacy Options | LJ Insider
By on January 9, 2013 Leave a Comment
Among the many gadgets and gewgaws announced this week at the Consumer Electronics Show in Las Vegas was a debut that may be a boon to students getting more comfortable with digital textbooks. A new etextbook dashboard tool, which will be an included feature in all etextbooks distributed by Kno Inc., will allow students to keep study analytics information private, or to opt-in to share their study results with peers and classmates.
Disengage: Measuring Engagement with Etexts Could Cripple What It Means to Assess | LJ Insider
By on November 19, 2012 Leave a Comment
I’m a writer, and a geek. So if CourseSmart had wanted to track students’ use of its etextbooks to improve the texts themselves, I could totally sympathize. But it seems to me that CourseSmart wants to use those analytics to fix, not the book, but the reader, and that has the potential to disturb privacy advocates and put students off etextbooks altogether.
CourseSmart to Analyze Etextbook Reading Habits
By on November 15, 2012
CourseSmart, the world’s largest provider of digital course materials, has announced a pilot test of CourseSmart Analytics, a program that will evaluate how students use specific textbooks, measuring page views, total time spent reading, as well as notes and highlights made. In aggregate, the data will allow professors, course designers, and academic administrators to assess the effectiveness of digital titles. Faculty will also have access to the etextbook reading habits of specific students enrolled in their courses.
CourseSmart to Analyze Etextbook Reading Habits
By on November 15, 2012
CourseSmart, the world’s largest provider of digital course materials, has announced a pilot test of CourseSmart Analytics, a program that will evaluate how students use specific textbooks, measuring page views, total time spent reading, as well as notes and highlights made. In aggregate, the data will allow professors, course designers, and academic administrators to assess the effectiveness of digital titles. Faculty will also have access to the etextbook reading habits of specific students enrolled in their courses.
A Toolkit for Taking Stock: Libraries Leverage New Metrics Driven by Data from collectionHQ
By on September 17, 2012 Leave a Comment
CHQ can extract data from any integrated library system (ILS) and then, through a suite of web-based modules, create a data-driven plan to build and deploy a library’s physical collection. CHQ makes clear what materials to buy and in what quantity to meet patron demand. It also makes transfers among branches and weeding quick, evidence-based activities.
Turning Website Data Into Business Intelligence
By on April 3, 2012
Join me for a free webinar: Turning Website Data Into Business Intelligence. Any marketing professional is obsessed with business intelligence: what is the goal of our effort and did we achieve it? What do people think, feel and believe about our effort and are we delivering on it? Many marketing tools come equipped with great metrics to [...]
