UX designer Judy Siegel likes a good challenge. For the past six years, she has been helping a wide range of tech companies, startups, and nonprofits find design thinking solutions to their user experience problems. Currently director of user experience at MSNBC, Siegel has brought her design skills to CNN.com, the Information Architecture Institute, and recently the Data Privacy Project, a Knight Foundation–funded prototype project for an online technical support network that will help librarians set up secure digital services and educate their communities about privacy issues.
Lead the Change Article Archives
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By now the concept of user experience (UX) has shown up on most librarians’ radar at some point. Whether you’ve found yourself curious about how better digital design could help your library’s traffic, you wish had a UX specialist on staff, you’re engaged by Aaron Schmidt’s The User Experience column, or you’ve considered learning more about user-centered design yourself, the chance to improve the library’s user experience is within everyone’s reach.
Leadership has become one of the most popular terms when applied to human behavior, particularly with regard to the operation of an organization, the actions of government, or the success of other entities or endeavors. In some cases, it has been used interchangeably with the term management, thus confusing the differentiation commonly cited between the two words.
It just keeps getting better. I continue to be blown away by the hunger in libraries for marketing — not just the promotion side of marketing — but bona fide market research. This week’s Lead the Change session, held at my library gave me new inspiration. 100 library staff from the five-state area around Ohio gathered […]
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