Library News, Reviews, and Views
Pinterest, a dynamic new(ish) social media tool, is really catching on. My last post on it drew some great comments from others who are using it, and using it well. If you still haven’t hopped on the bandwagon, this blog post might help you start to see its value. You can read the whole post, [...]
Did you miss keynoter, Garry Golden at the LJ Directors Summit? Don’t miss him again! Be sure to register for this upcoming webcast: Discover a 21st Century Roadmap for Community Outcomes. It’s next Tuesday, March 6 at 2:00 p.m. Eastern. Garry blew everyone away with his presentation at the Summit. He was inspiring, relevant, challenging [...]
Have you been invited to “check out my stuff on Pinterest” yet? It’s a social media tool based on recommendations and works like a virtual pinboard. You can aggregate a ton of visuals to tell your story and users browse your pinboard. (Just today I was saying that libraries need to redefine the word “browsing ”.) [...]
Here’s a heresy. People don’t like to read. They don’t read signs, they don’t read fliers and they don’t read all that web copy. As a writer, I love me some words. But I’ve learned that to communicate a message less is more. So I wanted to share with you this trend, Infographics: using visual [...]
“If you can’t measure it, it’s just a hobby.” I’m always citing this adage of Jack Welch, former CEO of GE. In marketing, it’s not enough to do, it has to work. That’s where measurement comes in. And, for me, 2012 is all about that. I’m asking these kinds of questions: What do we want people to do [...]
INFOdocket by Gary Price
