Jennifer Kemp of Springer discusses the Springer Book Archives.
Credo Reference is integrating text-to-speech technology from ReadSpeaker into its Literati full-text reference line of offerings. The text-to-speech functionality is already available for Literati Public and will soon be added to Literati Academic, Literati School, and Literati Student Athlete. The latter two products were launched earlier this year. The move comes as several library organizations are embarking on more focused efforts to address the need for accessibility with digital content.
There are dozens of the year’s best reference titles, but for sheer labors of love, winners this year are Louisiana Place Names, the entries of which were collected over a lifetime by Clare D’Artois Leeper, who died shortly before this was published by LSU Press, and Flies: The Natural History and Diversity of Diptera from University of Guelph entomologist Stephen A. Marshall, who displays the world’s fly families in 2,200 stunning color photographs from Firefly Books. Find those and many more, including Best Free Reference sources of 2012.
As usual, ALA was a whirlwind of panels, book buzzes, parties, and my favorite—meeting librarians in the inevitable lines for food and bathrooms (will the conference centers ever figure this out?). The best fun was at the AAP Library Family Feud, where librarians took on authors about such burning questions as what 100 librarians said [...]
Salem Press, which was purchased in 2009 by EBSCO, is moving and shaking once again. Under a new exclusive license between EBSCO Publishing and Grey House, Salem’s literary, history, health, and science works will now be published by Grey House. The company is mainly known for its directories and other ready-reference content, and recently bought [...]
It’s said that in a recession, people opt for old-world comforts. While in the electronic world there isn’t much that’s old world, the librarians who responded to this year’s call for best-database nominations name some mainstays that are likely to inspire some e-nostalgia. Consumer Reports, CultureGrams, and Guide to Reference are resources we’ve relied upon [...]
Tuesday, May 22, 2012, 1:00 PM – 2:00 PM ET At Library Journal’s midwinter reference roundtable, academic and public librarians expressed frustration that they don’t know how to best market the often-expensive materials they’ve bought from reference publishers and aggregators. SAGE Reference’s Rolf Janke quoted librarians as saying, “Help us market your content…We’re not in business. We don’t have marketing degrees.” At the same time, EBSCO’s Brian Duncan explained that something as simple as radio advertising has caused spikes in usage for libraries. Our participants will explain how to best market content to patrons so that material will fly off the real or virtual shelves.
Attendees will get workable plans and concrete examples of marketing strategies that have worked in various settings and with various sized patron populations. We’ll also hear from two librarians about what’s worked from them and what they need from vendors going forward.
The archive is no longer available.