
Hoopla, Midwest Tape’s pay-per-circulation media streaming service for public libraries, has been in beta-testing mode for close to two months, and early reports of both the service overall and its mobile applications have been positive.
May 24, 2013

A beta test for hoopla, the new digital content platform from Midwest Tape, was launched on Friday at the Columbus Metropolitan Library (CML), and will expand during the next several weeks to include tests at several other libraries.

A Roku lending program launched last year by Ephrata Public Library (EPL) in Pennsylvania has proven so popular that the library is planning to invest in several more of the media streaming devices in the coming months.

Recorded Books has announced worldwide availability of IndieFlix for Libraries, an online streaming service that will offer access to independent films, shorts, and documentaries to library cardholders on computers, Android and iOS tablets and mobile devices, Roku, and later this year, PS3 and Xbox game consoles. The service will offer patrons unlimited access to films screened at more than 2,000 film festivals worldwide, and interested libraries would pay a flat annual fee using a tiered pricing model based on total materials circulation.

Library DVD borrowing has fallen sharply during the past year, and library users are rapidly migrating toward streaming services for both music and movies, according to the July 2012 edition of LJ’s Patron Profiles, which examines trends in Media Consumption and Library Use. DVDs are the top format for films loaned by libraries, and 27 percent of respondents said that libraries remain their primary source for movies—down from 36 percent in the first Patron Profiles survey, conducted less than a year ago. “A strong indicator of the changing media landscape is the rise of streaming and disc-by-mail services—both currently dominated by Netflix,” the report states.

Thursday, April 26, 2012, 1:00-2:00 PM ET In this webcast, librarians and faculty will learn how to get the most out of their video resources; how video can be promoted in the library; which departments can benefit the most as well as a technical understanding of what cutting edge technology makes possible today. Existing users of streaming video will leave with new ideas and those who’ve yet to offer streaming resources will better be able to make a decision on whether it’s worth it.
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