February 17, 2018

Archives for February 2009

Boston U Faculty, Admin Endorse Institution-Wide Open Access

By Andrew Albanese Go back to the Academic Newswire for more stories Move comes a year after Harvard Includes all 17 schools Institutional repository main component (This article first appeared in the February 19 issue of the LJ Academic Newswire.) In yet another major step toward an open access future, the Boston University (BU) faculty and […]

Indiana University Bloomington Chooses Library Architect as First Sustainability Director

An architect nationally known for his design of sustainable libraries has been named the first director of sustainability for Indiana University Bloomington. William M. “Bill” Brown, head of library design and marketing for the 55-person Indianapolis firm Browning Day Mullins Dierdorf Architects will start the new job on March 2. The new position builds on work by […]

Stimulus BillCould Have Major Impact on Libraries

By Norman Oder Broadband funding includes $200M for computer centers ALA cites advocacy role in broadband fight Next stop: lobbying governors The nearly $800 billion federal stimulus bill has been signed into law. The American Library Association (ALA) reports there are several provisions that can directly benefit libraries and has set up a new web […]

NJ Library Association Opposes Rutgers’ Dropping "Library" from Name

By Norman Oder Deletion of the name “Library” obfuscates Dismisses “Library” as brand Dean says school is growing Go back to the Academic Newswire for more stories In response to the decision by the faculty of Rutgers University’s School of Communication, Information and Library Studies (SCILS) to change the name of the school to the School […]

Web Design Matters: Ten essentials for any library site

The web site is your library’s most important feature. Think about it: Where do people go to find out if a book is available, or if you carry a particular DVD or magazine? Patrons use the web site for numerous functions, such as renewing materials, placing holds, requesting information, and accessing databases. The homepage is […]

DCPL, Losing Expected $2 Million for Staff, Cuts Hours

By Norman Oder Library spent $280,000 in overtime Hoped to hire 32 staffers Staff shortages caused closures Faced with the realization that it would not receive $2 million in expected revenue to hire staff and maintain hours, the District of Columbia Public Library (DCPL) will cut seven hours of service each week at most locations […]

Marketing Trend #5: Authenticity

Next marketing trend that I am following: Authenticity. Authenticity means more than being real — it means staying true to an idea. This trend is one where libraries should be able to excel! Take a look.

Rutgers Faculty Agrees To Drop ‘Library’; from SCILS Name

By Norman Oder NJLA incorrectly said to support move Library students 27% of school Subtraction of "Library" adds to competitiveness? Go back to the Academic Newswire for more stories Another graduate school serving the library field is about to lose the “L” name. The faculty of Rutgers University’s School of Communication, Information and Library Studies […]

Despite Cuts at Clark Atlanta University, Library Unscathed-For Now

By Norman Oder "Enrollment emergency” means university cuts  Library maintains flat budget Interior renovation on schedule Go back to the Academic Newswire for more stories (This article first appeared in the February 10 issue of the LJ Academic Newswire.) Citing an “enrollment emergency” caused by lowered access to students loans and scholarships, Clark Atlanta University […]

Marketing? What U Say?

Coming to the library from a professional marketing background, I’ve experienced both great accomplishments and sometimes confusing misunderstandings.  The accomplishments stem from applying standard marketing principles to renovate the library brand; the misunderstandings arise from marketing as the last position professionalized in libraries.  I’ve been spending much of my time over the last months figuring out a […]